it's a first for bay area film-maker ryan coogler - who i recently caught up with at an oscar grant rally at the fruitvale bart station. >> this story follows him in a day if of his life. it talks a lot about him. >> here at sundance - fruitvale was just picked up by a distributor for an estimated two and a half million dollars. not bad for a debut director. >> you might wonder why do people, all the way from the bay area to go to the sundance film festival and is not just about movies. besides movie deals.it's also about movie stars and celebrity citings. >> this was our first day we sought daniel radcliffe. the sundance film festival wraps up - on sunday. in park city utah - i'm vicki liviakis kron 4 news [ female announcer ] this is a special message from at&t. [ male announcer ] it's no secret that the price of things just keeps going up. [ female announcer ] but we have some good news. it's our bundle price promise. [ male announcer ] a price you can definitely count on, for two whole years. from at&t. [ female announcer ] a great price for a great triple-play bundle. [ male announce